Who Needs Luck! 5 Tips for Making Data-Driven Decisions

Categories: Association, Chambers of Commerce, Marketing & Strategy, Membership Sales and Retention, Uncategorized

St. Patrick’s Day is full of celebrations surrounding good food, green beer (and shots of Jameson, let’s be honest), parades, dying bodies of water green, and overall celebrating Irish culture […]

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Association Management Software: When It’s Time For a Change

Categories: Association, Association Leadership, Association Management Software, Association Operations, Association Technology, Membership Management Software, Membership Sales and Retention

Given the various demands of association executives these days, many associations have not taken the time to fully assess whether their current association management software still fits their needs and […]

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Let’s Get Critical: 8 Things to Take Away from an Association Exit Survey

Categories: Association Leadership, Association Operations, Chambers of Commerce, Finance and Operational Efficiency, Membership Sales and Retention

Obviously no one loves hearing negative things about themselves or a group they’re passionate about. Let’s be honest, it just feels better when everyone is in sync. But alas, living […]

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10 Member Details to Track for Higher Engagement & Renewals

Categories: Association Management, Association Operations, Chambers of Commerce, Membership Management Software, Membership Sales and Retention, Uncategorized

Do you really know what’s happening in your membership? What your members are truly interested in, or what topics make them tick? Can you easily see what events they have […]

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Categories: Association Content Marketing, Association Marketing Strategy, Chambers of Commerce, Marketing & Strategy, Membership Sales and Retention, Sales

Think about the last time you made a big or unfamiliar purchase. Did you run right out and get the first thing of its kind…or did you (probably) do a […]

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Is Your Association Ready for Millennials? 4 Ways to Engage & Retain Us

Categories: Association, Marketing & Strategy, Membership Sales and Retention, Uncategorized, Young Professional's Corner

Ahhh, the ever-elusive millennial. Who are they? How do we reach them? When are they going to settle down and have kids? What are their favorite colors?! As a millennial […]

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Categories: Association, Association Management, Membership Sales and Retention

Thank you for joining us Thursday, November 10th for our webinar Using New Member Experiences to Fuel Engagement, Onboarding and Retention. We promised you Amanda’s new e-book, the recording and […]

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Categories: Association, Association Leadership, Association Management, Chambers of Commerce, Membership Sales and Retention

Amanda kaiser Amanda Kaiser is a qualitative member researcher.  She has conducted 313 member interviews and counting.  Through these conversations she helps associations understand their member’s goals, challenges, opinions, fears, and hopes. […]

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5 Association Website Best Practices

Categories: Membership Sales and Retention

By Beth Gannett, Membership Management Specialist At the ASAE Membership Marketing Conference last month, at a session based upon association website design, they took an informal survey.  The question was posed to the […]

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New eBook: 6 Programs to Engage Young Professionals

Categories: Association Marketing, Membership Sales and Retention, Young Professional's Corner

Designing and implementing programs to engage young professionals is becoming an increasingly important initiative for member-based organizations, including associations and chambers of commerce. In fact, is projected that by 2020 […]

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