Is Your Association Ready for Millennials? 4 Ways to Engage & Retain Us

Categories: Association, Marketing & Strategy, Membership Sales and Retention, Uncategorized, Young Professional's Corner

Ahhh, the ever-elusive millennial. Who are they? How do we reach them? When are they going to settle down and have kids? What are their favorite colors?! As a millennial […]

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Categories: Association Marketing Strategy, Marketing & Strategy, Membership Marketing & Technology, Sales, Young Professional's Corner

Thank you to everyone who attended this week’s webinar, Happy Hours and Hashtags – 40 Ways You’ve Never Thought of to Engage Millennials. For those of you who were not […]

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New eBook: 6 Programs to Engage Young Professionals

Categories: Association Marketing, Membership Sales and Retention, Young Professional's Corner

Designing and implementing programs to engage young professionals is becoming an increasingly important initiative for member-based organizations, including associations and chambers of commerce. In fact, is projected that by 2020 […]

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The Shift to Online Advertising; Are You Keeping Up?

Categories: Young Professional's Corner

Within the past two years, we’ve seen well-established newspapers fold as readership numbers plummet. The culprit? The internet, of course. As this CNN article points out, newspapers are “losing their relevance in […]

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Help Turn Your Audience Into Motivated Consumers for Your Members

Categories: Young Professional's Corner

Today I came across this article that gives a glimpse into the spending habits of consumers. It’s obvious that discounts motivate buyers, but did you know it takes less to motivate young […]

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Young Professionals Could Use a Mentor, Too

Categories: Young Professional's Corner

Many young professionals give back to their communities by mentoring area children and students, but rarely are they are on the receiving end such a relationship – until recently! In […]

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Is Your Website Too Modest?

Categories: Young Professional's Corner

While perusing the U.S. News and World Report’s website today I came across a few lists of “Bests” —America’s Best Places to Find a Job,10 Best Places to Grow Up, […]

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Is Your Website Attracting Young Professionals?

Categories: Young Professional's Corner

Recently I sat in a conference call with the Greater Miami Chamber of Commerce. As WebLink’s Benji Craig was explaining the importance of SEO to their chamber, it hit me – this […]

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Answer the Question “Whatâ€s in it for me?”

Categories: Young Professional's Corner

By Pam Sefrino, WebLink Director of Sales, Northeast Region (formerly with Greater Providence Chamber of Commerce)   In this tough economic climate, member retention rates are falling and even long-time chamber […]

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