Customer Relationship Management (CRM)
WebLinkCONNECT is a fully relational database
that allows you to manage not only your members
and prospects, but their relationships as well.
WebLinkCONNECT gives you the operational,
analytical and collaborative tools you need to
empower your staff to deliver true relationship
management for your members. By utilizing an
unlimited number of relationship types, you can
track and maintain parent and subsidiary
companies, current and former employees,
advertising agencies, board memberships and
more. Relate individuals to multiple companies
so you no longer have multiple records for
individuals. Data is updated instantly, even if
two staff members have the same system profile
open at once. View financial transaction
history, event and committee participation,
related companies and individuals, recent
contacts quickly and easily, allowing
your staff to provide better service to your
members.
Analyze membership data using numerous included
reports (or create your own) to help you
identify opportunities to cross-sell or up-sell
your members. Use detailed customer data to
identify key prospects or create targeted
campaigns to increase retention rates. Manage
your members’ marketing and communications
preferences by segmenting them into an unlimited
number of groups – all within the core
WebLinkCONNECT application. Make certain groups
“public” so members can manage their own
preferences in a Members Only section of your
web site. From prospect and membership contact
tools to billing history and communications
management, WebLinkCONNECT allows you to manage
your organization’s membership and customer base
in one easy-to-use and secure application. For more information or to schedule your
personal demonstration, contact us toll-free at
(877) 231-4970 or
info@weblinkinternational.com. |